Posts Tagged ‘Chinese Jonathan’


I’ve been researching material for a speech I’m giving next month to an audience of Chinese television executives in Beijing. I’m told they particularly want to hear about the way the BBC is structured and the values on which it is based. Well, whatever else you may think about it, the BBC is an organisation with values, and is open about expressing them. In fact, the BBC has got more values than you can shake a stick at.   My Chinese hosts have allotted me a generous slot in the conference schedule. Just as well, because there’s a lot to get through.   Before it gets down to its values, the BBC proclaims its purpose with a Mission Statement. You Read more…